Amsterdam Scientific Instruments (ASI) is a fast-growing high-tech company located in Amsterdam, the Netherlands. The company was founded in 2011 as a spin-off of the Dutch National Institute for Subatomic Physics (Nikhef) and the Dutch Research Council Institute for the physics of functional complex matter (AMOLF).

For this project I was asked to update the branding to make it more contemporary and to reflect the company’s character clearer and the products it sells better. The new branding was applied to all internal an external communication assets. I designed new stationary for the company and created a new Powerpoint template for their presentations.  Promotional materials such as brochures and roll-up banners for trade fairs and conferences were also created for A.S.I.